SALES VERSUS PROFITS – RETOOLING YOUR BUSINESS POST COVID-19 Sales are not profits. It takes a lot of sales to cover a dollar in expenses. Gross Profit is what drives your real profitability. See All #Lunchwithlorry Events Submit a Comment Cancel replyYour email address will not be published. Required fields are marked *Comment Name * Email * Website Save my name, email, and website in this browser for the next time I comment.